I found this incredibly useful tutorial over at http://beauzartes.com/, and it seemed like something I needed to share with you! Several of our clients use MailChimp for their client newsletters, as it is fairly easy to learn, has lots of great features, and plays nicely with WordPress. It is also free for your first 2,000 subscribers, which makes it even more attractive! There is a little bit of a learning curve, however, and jumping right in can be a bit daunting. So, without further ado, here is an excellent introduction to using MailChimp:
Mailchimp Overview 2012
Create a Campaign
Set up your first Mailchimp campaign using this visual step-by-step tutorial. Mailchimp recently updated their platform, so these screens differ from previous Mailchimp posts.
STEP 1 – Go to Campaigns and Choose Regular Ol’ Campaign
STEP 2 – Choose the list to send to under Recipients
STEP 3 – Add your own reference and the email subject under Setup. Click Design to advance to the next screen.
STEP 4 – Click on Design and Select My Templates
STEP 5 – Choose your template
STEP 6 – Scroll over the text area box to get the edit button to show up
STEP 7 – In the Visual Editor you will replace the text with your own text
STEP 8 – Mailchimp auto-generates a plain text email, which you can edit on the Plain Text screen